PRARAMBH 2026

PRARAMBH 2026 Latest News

Recently, the Union Minister for Finance launched ‘PRARAMBH 2026’ initiative.

About PRARAMBH 2026

• PRARAMBH (Policy Reform and Responsible Action for Mission Viksit Bharat) is a nationwide awareness campaign on Income Tax Act, 2025.
• It has been designed as an extensive, multi-channel initiative spanning print, television, radio, outdoor advertising, digital platforms, and social media.
• It is aimed at familiarising citizens with the provisions of the Income Tax Act, 2025, set to come into effect from April 1, 2026.

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Key Features of PRARAMBH 2026

• Comprehensive Outreach: It includes a wide range of taxpayer-centric resources such as, guidance notes and brochures, tutorial videos, FAQs and educational content and Public engagement initiatives like the MyGov Quiz.
• Multilingual Approach: Brochures containing detailed information were also launched in 10 regional languages beside English and Hindi for wider outreach and awareness
• AI-Driven Support : AI-enabled chatbot ‘Kar Saathi’, designed to assist taxpayers with queries related to the new Act, rules, and procedures.
• Income Tax Website 2.0: The upgraded platform is designed to offer improved usability, simpler navigation, and more efficient service delivery for taxpayers.

Source: PIB