Saras Aajeevika Mela

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About Saras Aajeevika Mela

It is an initiative by the Deendayal Antyodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM) of Ministry of Rural Development.
Aim: To bring the rural women Self Help Group members under one platform to showcase their skills, sell their products and help them build linkages with potential market players.
It is organised by the Ministry of Rural Development and National Institute of Rural Development and Panchayati Raj (NIRDPR)

Key facts about DAY-NRLM

It is a flagship rural poverty alleviation program of the Government of India.
It addresses multiple dimensions of poverty, the programme aims to reach out to 10 Crore rural poor households and organize one woman member from each rural household into affinity-based women SHGs.
These SHGs provide close, long-term handholding support to their members, enabling them to access financial services from banks, diversify and stabilize their livelihoods, and effectively access their entitlements with ease.
Objective: To ensure that each family is able to achieve household food security and have more than one stabilized livelihood source.
The Mission seeks to achieve its objective through investing in four core components viz.,
- Social mobilization, promotion and strengthening of self-managed and financially sustainable community institutions of the rural poor.
- Financial inclusion of the rural poor
- Sustainable livelihoods; and
- Social inclusion, social development, and convergence

Q1) What is a Self-Help Group?

It is a small, informal association of individuals who come together to address common goals or challenges. These groups are typically formed to promote self-reliance and to support members in achieving financial independence. Self-Help Groups often engage in collective savings, microcredit activities, and skills development.

Source: MoS Sadhvi Niranjan Jyoti inaugurates popular SARAS Mela at Gurugram today