Kesar Mango, GI Tag, Cultivation, Production in India

Gir Kesar Mango is a famous mango variety of Gujarat, primarily grown in the Gir region of the Saurashtra peninsula. Known for its saffron-coloured pulp, sweetness and distinctive aroma, it received a Geographical Indication (GI) tag in 2011, recognising its association with the region.

What is Kesar Mango?

Gir Kesar Mango is a famous mango variety of Gujarat, known for its saffron-coloured pulp, sweetness and distinctive aroma. It is primarily associated with the Gir region of the Saurashtra peninsula.

• Origin: Gir region, Gujarat.
• Major cultivation area: Junagadh and the adjoining Gir region, including parts of Gir Somnath district.
• Distinctive feature: Saffron-coloured pulp with a sweet taste and characteristic aroma.
• GI status: Registered as a Geographical Indication (GI) product in 2011.

Geographical Conditions for Kesar Mango Cultivation

• Climate: Tropical and subtropical conditions with warm temperatures are suitable for mango cultivation.
• Rainfall: Moderate to high rainfall can support growth, provided the region has adequate drainage. A relatively dry period during flowering and fruit maturation is beneficial.
• Soil: Deep, fertile and well-drained loamy or sandy-loam soils support healthy growth. Waterlogging can adversely affect root development and productivity.
• Water availability: Adequate soil moisture during critical growth stages supports fruit development, while excessive moisture can increase disease risks.

These are general mango-growing requirements; local climate, soil and orchard management determine the suitability of a particular area.

‹ ›

GI Tag of Gir Kesar Mango

The Gir Kesar Mango received its GI registration on 24 June 2011. Gujarat Agro Industries Corporation Limited is the registered proprietor. The registration identifies the product with its recognised geographical origin in Gujarat.

Significance of the GI Tag

• Protects the product’s geographical identity against misleading use of its name.
• Strengthens regional branding and market recognition.
• Supports the promotion of local agricultural products and producers.
• Creates opportunities for product differentiation in domestic and international markets.

Also Read:- Mango Showers

Economic Significance of Kesar Mango

• Horticulture: Contributes to Gujarat’s fruit production and agricultural diversification.
• Farmers’ income: Supports orchard owners and agricultural workers involved in cultivation and harvesting.
• Food processing: Used in mango pulp, beverages, desserts and other processed products.
• Market value: Its recognised regional identity supports branding and marketing.

Mango Production in India

India is the world’s leading mango producer. Mango cultivation is distributed across different climatic regions, with states producing varieties suited to their local agro-climatic conditions.

Also Read:- Totapuri Mangoes

Major Mango-Producing States

Important mango-producing states include Uttar Pradesh, Andhra Pradesh, Bihar, Karnataka, Gujarat, West Bengal and Telangana.

According to APEDA, Uttar Pradesh ranked first in mango production in 2024–25, accounting for approximately 26.56% of India’s production.

Major Mango Varieties and Their Regions

Mango Exports from India

India exports fresh mangoes to international markets. Major destinations reported for 2025–26 included the United Arab Emirates, the United Kingdom, the United States, Kuwait and Canada.